.
Campfire — an app designed for research thesis
MY ROLE
User Research
Usability Testing
Interaction Design
User Interface
TEAM
Thesis Faculty, Designer (Myself),
Thesis Buddy, Thesis Advisor
TIME
2020 — 2021
USER: Remote workers
PLATFORM:
Responsive Design, Apple human interface guidelines, iOS Mobile app, iOS iPad & iOS Desktop
What's Campfire?
Campfire is a video educational platform that brings people together to share experiences and gain resources about remote working. It eliminates the gap between experienced remote workers and clueless newly transitioned workers.
Problem Statement
The newly transitioned remote workers needed to be more knowledgeable about remote work and social isolation due to COVID-19.
Zoom Fatigue
Time Zone Difference
Long working hours
Family Distraction
Social Isolation
Solution
Campfire is a community-building app for remote workers that brings people together to share experiences and gain resources about remote working.
A community to share and learn
A curated work-from-home platform
Expert Guidance
Goal
To create a community-building platform where people can share remote stories in a safe and warm environment.
Why did I name it Campfire?
Working and sharing the stories in a warm and welcoming environment
Campfire got shortlisted 🥳
Project Campfire was nominated for the IxDA Interaction Awards 2023 award at Zürich, Switzerland.
Campfire was one of the 68 projects shortlisted internationally, representing ten countries.
HMW
How might we educate about boundaries to maintain a healthy work-life balance in a remote working environment?
State 1: Understanding User
User Interviews
I conducted interviews with around
30 people to learn more about their thoughts.
Health Expert Interview
I interviewed health experts to validate my assumption.
User Survey
I conducted survey to understand the remote worker’s pain points.
User Testing
I did usability test sessions with around ten people.
What do people need?
-
Curated Platform
Work From Home Content only.
-
A Community
To talk and share their stories.
-
A Guide
Experienced Knowledge
Expert Interview
Michele Nelson, Psychotherapist
28 years
“Campfire will be a great product to be recomm. to my patients.”
The remote workers feel overwhelmed by the COVID transition and need help maintaining work-life balance.
Empathize
I compared various video platforms that help people get answers about remote working. However, there was no such platform for this purpose, so I included video, networking, and learning platforms.
Video Platforms
I started looking into various social media platforms for answers. I found a lot of self-help and “how to do” videos about remote working. But they were very time-consuming, lengthy, and distracting. I ended up losing a lot of time. It became even more frustrating.
In the secondary research, I found out that there was an increase in people watching YouTube videos to learn tips and tricks to adjust to the remote working environment.
User Interviews & Survey
“My people are distributed mostly across the US, some in Canada, the UK, Italy, Poland, and a few in China and Japan. Once in a while, there will be an 8 am meeting that requires me to get up at 4:30 am. Not a fan of that.”
Extrovert - Half of them said that the lack of spontaneous conversation is the biggest downfall.
”I like to get out of the house to work so that it creates a mental separation. I am setting up activities before and after work, like playing games or reading something for pleasure for 30 minutes.
Introvert - The other half said they prefer WFH. People who hated the water cooler chats are glad they no longer have to do it!
Target Audience
Marie is a co-founder of a small business. She is managing a team of twelve. She is learning new tools to keep up with her teammates with global teammates.
Motivation
She would like to have some guidance on transitioning to the remote environment.
Frustations
Looking for better ways to communicate with her employees
Behavior
They are overwhelmed with the overnight online transition and time zone difference.
Tech-Savvy
She is not a tech expert and has no time to learn new skills.
Product Features
Homepage
Relevant remote work videos
Following
Get notified about your favorite expert
Discover
Browse various remote work categories
Community
Learn & Share with others
Experts
Get Advice from experienced remote workers
Feedback
Share your suggestions with Campfire team
Search
Find 5000+ remote work videos from specialists
Account
Access your settings and favorite videos
My Communities
Users can join groups for members with shared interests, such as expert talk, workshops, or water cooler chats.
Skill-sharing groups: These groups can focus
on specific skills such as time management, communication, or project management.
Members can share tips, resources, & best practices.
Feedback
And after the session can share their thoughts through the feedback form for a better session experience.
Book a Session
Users sign up for live sessions with experts. Then, they can sign up for a live session with an expert and share their unique problems to get valuable advice and suggestions.
Usability Testing
Final Mockup
