Pronunced Shrew-T Aurora (She/her)

Hello! I am Shruti, a NY-based UX/UI designer with over 7 years of industry experience.

I'm a Senior UX/UI designer specializing in designing intuitive and visually appealing user interfaces for digital products, with expertise in e-commerce, financial technology, insurance technology, and software as a service.

Tools

What People Are Saying

  • When Shruti first joined our team I was impressed with how quickly she was able to get up to speed. She was tasked with revamping a very complex product with many different legacy flows and edge cases. She wasted no time in engaging with engineering, product and business to quickly gain understanding of the overall scope and requirements. She is very process driven, implementing user-centered design principles to arrive at a solution. She iterates quickly and collaborates well with stakeholders to align on direction. She ensures that her designs are validated with users and incorporates their feedback into the final designs. Her handoff files are well organized and documented with both visual and functional specifications including accessibility requirements. She has a solid understanding of the importance of design systems and how to best utilize them.

    Joe Burud, Principal product design
    Walmart (Sam’s club)

  • Shruti - I can't thank you enough for all of the kindness, guidance, and patience you've shown me through this MP UX process. It's been a pleasure working with you and I can't wait to see where you land next. You're going to do great things my friend! Keep in touch :)

    Kristen Marks, Stakeholder (Subject Matter Expert)
    Chubb Insurance

  • Shruti is a dedicated UX designer who collaborates effectively to keep momentum with projects and ultimately contribute to a positive experience for our users. She is forward thinking and always looking for a solution without being prompted. She’s devoted to problem solving and a great colleague to have on your team.

    Krista Totten • AVP, UX/UI Design
    Chubb Insurance

  • Hey Shruti, I am very sad that we are losing such an experienced designer and an even more awesome person. It was a pleasure working with you. Your calm demeanor and professional attitude always made you very easy to work with. I wish you much success wherever you go!

    Juan Rodriguez, Senior UX Designer
    Chubb Insurance

  • Hi Shruti, it was great working with you so closely. I’ll miss you lots, but wishing you the best of luck wherever you go!!

    Kaitlyn, Junior UX Designer
    Chubb Insurance

  • Thank you for being such a wonderful team member and for doing such an amazing job. Team will definitely miss you.

    Prashant Kumar, Product Owner
    Chubb Insurance

  • Thank you for all your work on the BOP UMB Renewal Squad. It was great collaborating with you and wishing you nothing but the best in your next chapter!!

    Paritosh, Product Owner (BOP Squad)
    Chubb Insurance

  • It was a pleasure working with you Shruti, thank you for being such an amazing team member- your work for MP was invaluable. I know amazing opportunities are on their way to you, your talent and hard work will take you far.

    Luisa, Associate UX Designer
    Chubb Insurance

  • Hey Shruti, It was a pleasure to work with you and talk to you. Thank you for your contribution! Your presence will be definitely missed by the team. Cheers to Shruti's new beginnings!

    Sayali Patel, Developer
    Chubb Insurance

  • Shruti has shown commitment in honing her skills and expanding her knowledge of UX. Once she analyzes and understands project requirements, she is prompt to begin tackling the tasks at hand. She is polite and professional in client and internal communications. Shruti is passionate about UX design and advocates for applying best practices to what she does.

    Denise Castenda, Product Designer
    Adage Technologies

  • I’ve had the pleasure of being Shruti's instructor during her time at General Assembly, where she showed drive, commitment and thoughtful UX design work. Shruti would be a great addition to any UX design team and will quickly grow in her design career.

    Neil Peterson, Senior Product Designer
    Boeing

  • It has been such a pleasure of mentoring Shruti, and if I has only four words to describe her they would be UX focused, outcome driven. Shruti is passionate about UX design, and design in general. Plus she always advocates applying best practices to what she does.

    Scott Banks, Creative Director
    Persuasion Bureau

What I Do

  • I have written detailed use cases and user story requirements to assist product partners and jumpstart discovery process and concept ideation.

  • "Building Revnue's first product, a Contract Management tool, from the ground up gave me invaluable experience in product strategy and user-centered design.

    I can bring these skills to your team, ensuring your product is not only well-designed but also aligns with a winning market strategy."

  • Strong track record of translating strategic concepts into user-friendly experiences that inform product roadmaps.

  • At Snack, I led the usability testing session to get the user feedback.

  • Facilitate workshops with stakeholders and users to gather insights and define user-centered design goals and requirements.

    At Chubb, Revnue & Adage, I worked closely with the key stakeholder to gather requirements & translate them into design artifacts.

  • At Chubb, I collaborated with cross-functional teams (design, product, research, engineering) to brainstorm and define inspiring features for the product roadmap.

  • I have worked closely with engineers to keep in mind all the technical feasibility at every stage of the product life cycle.

  • She has also designed original apps including “Campfire”.  “Campfire” and other projects have been recognized with awards from prestigious design organizations. For instance,“Campfire”was shortlisted for the 2023 IxDA Interaction Awards for Design, an international design competition. Her project was shortlisted as one of 68 projects internationally representing 10 countries, a major accomplishment and attestation to her talent as a  designer.

  • I bring a diverse design background, having worked across consumer products (Snack & Campfire), FinTech (including insurance & banking), and SaaS applications.

Companies I have worked for

My Education